Dexit - A Marketing Opportunity

Summary Dexit is a innovative electronic recompense report that designs for low-value legal proceeding. ground on Radio Frequency Identification (RFID) technology, customers keister drill a small electronic tag to generate for goods and function without entering password on a narrow endorser at the retail stores, which is obviously faster than whatsoever an early(a)(prenominal) remuneration methods, such as cash, calculate cards and flake reference cards. With this high reliable and convenient payment system, customers stinkpot surrender much clip on waiting queues and debar the troubles for carrying unclouded coins and exact change for small- capital purchases. In addition, merchants impart also gain a lot from Dexit to increase their revenues by improving sunder efficiency, decreasing the cash-handing costs, reducing cash figuring and depositing charges, as sound as avoiding the bothers on checking for counterfeit money. Although other electronic paym ent systems have already been accepted by most consumers and retailers because of the easier and streamlined solutions they provide, no service is as trenchant as Dexit has that addresses to small-ticket purchases. Therefore, Dexit has attracted troika powerful partners as early investors to moderate on this new system. Dexit seems has large potential markets, however the failures of front two companies who provided akin(predicate) system suggested that the success isnt guaranteed.

Hence it is critical for the chief operating officer of Dexit to wee the best decisions on target market, marketing salmagundi and charm launch plan in a all of a sudde! n time in order to become the electronic payment type for low-value transactions in Canada. Question 1: Who ar the Competitors of Dexit? Do you intend Dexit can replace the conventional electronic payment system? Advanced technology in electronic payment system allows money be transformed from traditional currency to newer forms including credit card, debit cards, electronic cheque, and electronic transactions using computing and communication theory devices. All kinds of warrant electronic... If you want to get a undecomposed essay, order it on our website: OrderCustomPaper.com

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